Remember Postcard Records? How about Kitchenware? If not, ask your older and much cooler brother. Postcard and Kitchenware were two of the finest indie labels going in the late seventies and early eighties. Neither label gained much traction in terms of notoriety as compared to labels like Rough Trade, Mute, or Factory but if you were looking for top notch post-punk of the mellow variety aka “twee”, these two labels could not be beat. From bands like Prefab Sprout to Orance Juice to Josef K, it’s sae to say you would have to look pretty hard to find a subpar band on either label. Sadly, many of these bands didn’t reach the great heights of chart stardom and mainstream fame. It’s a shame, really. It’s the same old refrain where the greater public just wants something to ignore and put on the backburner while they meander through their daily lives instead of allowing the likes of Paddy McAloon to serenade through another wistful day.
Let’s fast forward a couple of decades to the here and now where that spirit lives on in a fantastic band from London called Hatcham Social. Theirs is a sound that takes the wide-eyed enthusiasm and sharp wit of yore and updates it for the end of this decade. Signed to Fierce Panda in the UK, their debut record You Dig The Tunnel, I’ll Hide The Soil was just released in July via TBD records (home of the almighty Radiohead) here in the States. I’ve presented two songs for your listening pleasure from the record as proof positive that it shant be long before their most accessible post-punk burrows a path into your heart. Edwyn Collins would be proud…
Like ‘em? Tell them on MySpace. Tell them Billy sent you, they’d like that!
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