whatever happened to the muslims?

I’ve recently made a revelation.

Most, if not all, of the music I’ve been covering in this here blog has been focused primarily on artists and bands who call New York or England their home. Naturally there have been some rare exceptions along the way but for the most part I’ve been kind of predictable. Allow me the opportunity to make a slight deviation from my tried and true formula. I’d like to present a pretty spiffy indie rock band that’s been making some waves for the past year but is about ready to drop their eponymous debut that will be sure to rattle the senses soon enough. The best part? They’re not from New York and they’re not from London or Manchester either!

Nope. The Soft Pack come to us from the sunny and very friendly confines of San Diego, California. When this band first started out, they were known as the Muslims. Personally I thought the Muslims was a great name and rather ballsy given the current climate we find ourselves in. Unfortunately since we tend to share our planet and on a more micro level, a music scene with bumbling and stumbling idiots, the Muslims thought it better to change their name. Luckily for us, the name change was not followed by a change in sound. This quartet brings their tightly wound and rapid fire assault on the nerves in the form of The Soft Pack, the self-titled debut via Kemado Records on 2 February.

If you’ve happened to catch these guys in concert in the last couple of years sharing the stage with the likes of Franz Ferdinand, Phoenix, White Lies and Friendly Fires, you know that the songs are brief in length but simply blistering and full of panic. Just the way we like it. The lead-off single taken from the record entitled Answer To Yourself should serve as a more than acceptable introduction to the band for those previously unaware. Very accessible. Very poppy and oh so hummable. Is 2010 the year of the Pack? I dare say we are about to find out…

The Soft Pack on MySpace
The Soft Pack on Facebook
The Soft Pack on Twitter

“Answer To Yourself” by The Soft Pack, taken from the forthcoming Kemado release, “The Soft Pack”

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